Best Ads This Week: Hinge, FedEx, Adidas
Best Ads This WeekHinge, FedEx, Adidas, and more. โ Hello, If you hate great ads, now is the time to leave and go back to your email inbox. Scroll down at your peril. You have been warned. โ
Great ad: Hinge
๐งช Principle: Sell The Outcome Hinge running ads of the moments they had a partner -- and deleted Hinge. Selling the outcome.
โ โ
Great ad: FedEx
๐งช Principle: Simplicity At Scale Fedex showing how easy it is to send a parcel across the globe. Leave the difficulty with them.
โ โ
Ad Professor Original: Adidas
Here's an ad I made...
โ โ
Social media ad: Manscaped
๐งช Principle: Use Alliteration Bonus points for making it hilarious.
โ โ
Social media ad: Ridge Wallet
๐งช Principle: Call Out The Elephant In The Room "Size Matters" - the smaller the better.
โ โ
TikTok ad: Curry's
๐งช Principle: Seize The Memes Of Production Curry's using Gen Z language to promote their products. Over 2 million views on what would typically be boring products. Watch the full video here.
|
โ
| Apply Here |
โ
โ
If you enjoyed this, drop me a reply with what you liked, or just send me a test tube emoji ๐งช
โ
I read every reply and it helps with my email score.
โ
The Ad Professor
โ
PS. If you've been forwarded this email, Subscribe here.
โ
And if you're looking for more marketing magic here are two of my favorite creators:
โ
โMarketing Examples by Harry Dry โ
โ
The Best Ads Breakdown
The best ads I've collected and the principles that made them scale.
Best Ads This Week Sennheiser, Aero Mexico, Audible, and more. Hello, The Ad Professor is back, and boy do I have the best ads for you this week. Are you sure you're ready? Let's go. Great ad: Sennheiser ๐งช Principle: The Overflowing Cup Not only do you not have to worry about battery life... The battery will last longer than yours. Great ad: Aero Mexico ๐งช Principle: The Real Why You're not selling a flight. You're selling visiting a loved one. Ad Professor Original: Audible Here's an ad I...
The 50 Most Creative Ads Here are the 30 most creative classic ads I've collected: 1. Vaseline Principle: Iconic Layering Use something iconic to stand your product on top of. 2. Range Rover Principle: Create An Exclusive Club Show them everybody else โ and how you differ from them.The more expensive your product is, the more you have to do this. 3. Band Sports Principle: The Subtle Joke People love British humor because of how subtle it is. This is gold. 4. Keloptic Principle: POV hacking...
Best Ads This Week IKEA, Spotify, Specsavers, and more. Hello, It's still holiday season but The Professor never holidays. Too many ads to see! Here are the best 6 from the last week: Great ad: IKEA ๐งช Principle: Sell The Magic Moment Features of a bed = Emotionless Jumping on a comfy bed after a long day = Magic Moment. Great ad: Spotify ๐งช Principle: Unexpected Connection Step 1 - Find 2 polar extremes that share a mutual love Step 2 - Connect them in your ad Ad Professor Original: Specsavers...